Alder & Co. is an award-winning, full-service digital marketing agency located in Knoxville, TN, that is looking for a creative Content Marketing Specialist to add to our growing team of passionate professionals. If you feel as if the description below fits your skill set, send your resume, cover letter, and portfolio to info@thealderco.com, or click on the Apply Now button below.

Details:

• Schedule: Part-Time (24-32 hours/week)
• Pay: $16-20/hour (depending on experience)
• Location: Hybrid (in office and remote)

Responsibilities:

• Create compelling copy for email newsletters, social media posts, websites, print materials, and paid ads
• Curate engaging content for all social media platforms, including Facebook, Instagram, Pinterest, TikTok, and YouTube
• Develop social media strategies for both Clients and Agency, including maintaining monthly content calendars, publishing posts, and monitoring/participating in engagement
• Create and manage paid social media campaigns for Clients, including assisting in advising on social media budgets
• Measure and analyze the performance of current paid and organic campaigns to identify opportunities for improvement and determine the ROI of social media and email marketing
• efforts
• Help manage Client email contacts by uploading new contacts, deleting unsubscribers, and segmenting audiences
• Uploading, scheduling, and publishing written blogs and/or news articles to both Client and Agency websites
• Work with Clients to develop planned photoshoots, including creating a mood board and coordinating with photographer
• Other relevant duties as assigned

Skills:

• Understand social media platforms and seek continuous improvement
• Quickly adapt to social trends, prioritize audience, and follow branding guidelines
• Basic experience with photo and video editing for social media
• Intermediate knowledge of managing social media strategies for different brands and
• platformsIntermediate experience with SEO trends
• Innovative mindset with the ability to manage multiple brand voices and experiment with new ideas
• Can create comprehensive media and ad plans with minimal assistance or input from senior personnel
• Displays a basic understanding of analytics platforms and can utilize them to gauge paid media performance
• Intermediate knowledge of Canva and/or the Adobe Creative Suite, with emphasis on Illustrator, Photoshop, and Indesign

Requirements:

• At least 1+ years of professional experience, agency background preferred
• A minimum of a bachelor’s degree in journalism, communications, English, marketing, graphic design, or a related field
  • Will consider work experience as an alternative to a formal education degree
• Strong organizational skills, including the flexibility to handle multiple assignments for multiple
• Clients simultaneously and meet deadlines
• Self-motivated and have high attention to detail
• Excellent interpersonal and communication skills

Bonus Points:

• Experience working with B2B, education, and travel & tourism industries
• Passion for continued education and developing new skills

What We Bring to the Table:

• Great location – we’re in the heart of Knoxville’s 4th & Gill Neighborhood
  • Our team members have the option to have a hybrid work schedule with three days in the office and two days working from home
• Exceptional environment – we work hard and celebrate our accomplishments
• Flexible PTO, Sick Days & company-matched Simple IRA
• Did we mention we’re a dog-friendly office?

APPLY NOW!